
Digital Storyteller
5 days ago
Social Media Content Creator
Reconnect with the world around you as a content specialist at a luxury resort. Our vision is to help people reconnect with themselves, others, and the world through local sensitivity and global sensibility, crafted experiences, emotional hospitality, responsible and caring, fun and quirky and pioneering wellness.
Sustainability, Wellness and Out of the Ordinary experiences are core to our values. We're looking for someone who will safeguard these pillars and ensure full knowledge and active participation of all our brand initiatives.
Duties and Responsibilities- Create high-quality visual content that aligns with the resort's brand identity.
- Develop engaging content for use across social media platforms, marketing campaigns, and promotional materials.
- Design eye-catching graphics and layouts for digital and print marketing collateral.
- Manage end-to-end production for regular content creation, including pre-production, shooting, and post-production.
- Maintain and manage all media equipment, ensuring it's always in top condition.
- Lead the resort's social media strategy to increase brand awareness, engagement, and follower growth.
- Plan and schedule engaging posts across all social platforms, staying ahead of trends.
- Collaborate with influencers and brand ambassadors, ensuring successful partnerships and content creation during visits.
- Respond promptly and professionally to guest comments and reviews on social platforms to maintain a positive brand reputation.
- Analyse social media performance metrics and adjust strategies to optimize results.
- Develop and execute promotional campaigns for F&B, rooms, spa, sustainability and resort activities.
- Support the marketing team in coordinating and executing monthly events and activities as per the Marketing Plan.
- Assist in website updates to ensure content remains fresh, engaging, and accurate.
- Partner with operations, F&B, sustainability and spa teams to conceptualize and deliver promotional materials.
- Work closely with the Marketing Manager to align creative projects with the overall marketing strategy.
- Stay informed on industry trends and introduce innovative ideas to elevate the resort's digital presence.
- Act as the main point of contact for all internal and external content creation, including influencer collaborations and professional photo shoots.
Requirements:
To be successful in this role, you must have a degree in Marketing, Communications, Design, Photography, or a related field, along with 1-2 years of experience in social media, content creation, or digital marketing, preferably in hospitality. Proficiency in Adobe Creative Suite is also required.
Desirable Skills:
We're looking for a creative thinker with a passion for innovation and storytelling, who can multitask and meet deadlines in a fast-paced environment. If you're enthusiastic about sustainability and alignment with our values, we'd love to hear from you.
About Us:
Our company serves as a changemaker and maintains a leadership commitment to community, sustainability, emotional hospitality, wellness, and crafted experiences, infused with a touch of quirkiness. Whether an exquisite island resort, mountain retreat, or urban hotel, each property brings to life the values in their own way, while delivering on our vision.
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