Data-Driven Marketing Expert

1 day ago

Muscat, Muscat, Oman beBeeCampaign Full time 3,500 - 5,500

Job Title: Senior Campaign Manager

About the Role:

We are seeking a seasoned professional to lead our marketing campaigns, leveraging data science expertise to drive business growth and customer engagement.

Key Responsibilities:
  • Develop and execute data-driven marketing strategies across various channels, aligning with customer insights and business objectives
  • Collaborate with data scientists and analysts to implement advanced analytical models enhancing targeted marketing efforts and optimizing customer interactions
  • Manage all aspects of the campaign lifecycle, from strategic planning and creative development to execution, analysis, and reporting
  • Utilize data analytics tools to monitor campaign performance metrics, providing actionable recommendations for improvement and refinement of tactics
  • Foster collaboration between marketing, sales, and product teams to ensure cohesive and effective campaign execution
  • Stay informed about the latest trends in data science and marketing analytics to ensure continued innovation
Requirements:
  • Bachelor's degree in Data Science, Marketing, Statistics, or a related field; a Master's degree is preferred
  • 7+ years of experience in marketing campaign management with a strong focus on data science applications
  • Demonstrated success in developing and leading data-driven marketing campaigns that deliver measurable results
  • Strong analytical skills and proficiency in data visualization tools (e.g., Tableau, Power BI) and statistical software
  • Expertise in marketing automation platforms and CRM systems
  • Exceptional leadership and communication skills, with the ability to influence and collaborate across teams
  • Ability to think strategically while also being hands-on with campaign execution and analysis

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