
Senior Marketing Manager
2 days ago
Location: This role will be based remotely in the EMEA region.
What your day will look like
- Be responsible for go-to-market planning and execution for Canonical's range of security and compliance products.
- Lead on content dissemination planning, campaign development, and planning for product launches.
- You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey.
- Conceiving and executing customer base communications and marketing programs to upsell and cross-sell into our large base of customers.
- Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels.
- Work with other teams to plan events, webinars, and support paid and social media promotion.
- Create and publish content (online and print) in line with marketing plans to deliver on campaigns.
- Monitoring the competitive landscape to define product positioning that differentiates.
What we are looking for in you
- Experience in a marketing function for enterprise IT products.
- Passion for the cybersecurity industry and cybersecurity marketing.
- Strong inter-personal management skills.
- Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
- Appetite to deliver strong results and innovation.
- Growth mindset - someone who is not afraid to think big and take on risk.
- Willingness to roll up their sleeves.
- Exceptional verbal and written communication skills.
- Ability to work and thrive in a self-starter, fast-paced, and changing environment.
- Love for diverse work assignments and the opportunity to try new approaches.
What we offer you
Your base pay will depend on various factors including your geographical location, level of experience, knowledge, and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilization. Our compensation philosophy is to ensure equity right across our global workforce.
In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
- Fully remote working environment - we've been working remotely since 2004
- Personal learning and development budget of 2,000 USD per annum.
- Annual compensation review.
- Recognition rewards.
- Annual holiday leave.
- Employee Assistance Programme.
- Opportunity to travel to new locations to meet colleagues at sprints.
- Priority Pass for travel and travel upgrades for long haul company events.
Company Industry:
- IT - Software Services
Department / Functional Area:
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
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