
Senior Trade Marketing Specialist
2 days ago
Senior Trade Marketing Specialist (Maternity Cover)
Location: Muscat, Oman
Duration: Maternity Cover (Immediate Start Required)
Industry: FMCG
Availability: Immediate Joiners Only
We are working with a leading FMCG company to recruit a Senior Trade Marketing Specialist for a maternity cover position. The ideal candidate will have a strong background in trade marketing within the FMCG industry and must be available to join immediately.
Key Responsibilities
- Develop and implement trade marketing strategies and promotional plans across all relevant channels
- Drive execution of in-store visibility, merchandising, and activation programs in collaboration with sales and brand teams
- Analyze shopper insights, market data, and retail trends to support decision-making and campaign planning
- Ensure alignment between brand objectives and channel execution
- Monitor and report on the effectiveness of trade marketing initiatives and promotional ROI
- Coordinate with external vendors and agencies for POS materials and promotional tools
- Manage trade marketing budget and ensure efficient resource allocation
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field
- Minimum 4–6 years of trade marketing experience in the FMCG sector (this is essential)
- Strong understanding of shopper marketing, category management, and retail execution
- Proven ability to manage multiple projects with tight timelines
- Excellent analytical, communication, and stakeholder management skills
- Proficient in MS Office; experience with data tools and Nielsen/IRI data is a plus
- Must be available to start immediately
If you meet the criteria and are looking for a dynamic short-term opportunity in a fast-paced FMCG environment, please apply for the position with your updated CV.
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