Vice President of Product Development

Job Purpose

The Vice President of Product Development, in alignment with the company's long term goals, leads Asyad's product development and is a pivotal member of the team leading the commercial strategy. This role is responsible for identifying and managing strategic growth opportunities, creating innovative products to attract foreign investment and trade, and strengthening Asyad's position as a logistics hub. In addition, the role supports the CCO in building and leading a successful commercial team on both the group level and leading alignment of the commercial activities of the business units. The role includes leading partnerships, stakeholder engagement, market research, and mentoring future talent.

Key Responsibilities

Strategy & Planning

• Participate in the development and execution of Asyad's commercial strategy and 5-year business plan.
• Identify and evaluate strategic opportunities, including sales, partnerships, M&A, and expansion plans.
• Analyze market trends and assess business scenarios to guide long-term growth.
• Ensure alignment and coordination of strategic initiatives across all business units.
• Mitigate long-term strategic risks.

Leadership

• Provide direction and leadership to the business development team, setting goals and ensuring high performance.
• Build strong relationships with internal teams and external stakeholders, including investors and government entities.
• Mentor emerging talent within the organization and promote leadership development.

Business Development

• Identify, evaluate, and manage key business opportunities.
• Expand Asyad's commercial footprint by attracting new clients and foreign investments.
• Create and enhance products that support Oman's role as a logistics hub.
• Collaborate with internal teams to improve proposals, pricing, and customer solutions.
• Represent Asyad at international platforms and industry events.

Market Intelligence & Product Development

• Support MI and Marcom teams with research and competitor analysis to inform business decisions.
• Work closely with cross-functional teams to design new offerings and integrated solutions.
• Support development and launch of products aligned with the ILS (Integrated Logistics Strategy).
• Recommend necessary investments and partnerships to sustain growth.

Mergers & Acquisitions

• Collaborate with the M&A team to evaluate and support potential deals.
• Ensure strategic and financial alignment of M&A and joint ventures.
• Participate and sometimes lead integrations of acquisitions.

Marketing & Communications

• Align product development with branding and marketing strategies.
• Ensure consistent brand representation and targeted outreach campaigns.

Organizational Development & Budgeting

• Shape team structure and processes for efficiency and clarity.
• Support budgeting and monitor financial performance of the company's commercial functions.

Governance & Reporting

• Implement and oversee relevant policies and procedures.
• Ensure timely and accurate reporting to senior leadership.

Internal & External Stakeholders

Enternal: Asyad corporate and business units

External: OIA leadership, investors, government officials, strategy consultants, potential partners, customers

Qualifications & Experience

Education

Bachelor's degree in Business, Marketing, Logistics, Engineering, or related fields

MBA or equivalent postgraduate degree preferred

Experience

10+ years in leadership roles in business development, commercial strategy, or logistics

Strong background in stakeholder management, M&A, and strategic planning

Deep understanding of logistics, ports, transport, and trade policies

Experience in Middle East and global logistics sectors

Proven ability to lead teams, drive growth, and influence senior stakeholders

Skills

• Strong leadership, communication, and relationship-building skills
• Strategic thinker with commercial and financial acumen
• Proven ability to manage cross-functional projects and change initiatives
• Fluent in English; Arabic is a plus
• High proficiency in Microsoft Office and presentation tools