
Food and Beverages Marketing Professional
6 days ago
As a professional in the field of marketing, you will be responsible for supporting the development and execution of marketing strategies that drive brand growth and market share expansion. Your primary goal will be to build a strong brand presence by understanding the juice market, competitive landscape, and evolving consumer preferences.
Key Responsibilities:
- Develop and execute effective marketing strategies to achieve business objectives
- Manage brand communication to maintain a consistent image across all channels
- Analyze sales performance and campaign effectiveness to inform future marketing initiatives
- Collaborate with stakeholders and vendors to ensure successful campaign execution
Required Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field
- Strong knowledge of ATL & BTL marketing strategies
- Proficiency in Microsoft Office and marketing tools
Experience:
- 5-6 years of experience in marketing, preferably in the beverage industry
- Experience in managing digital marketing and social media campaigns
- Strong understanding of consumer behavior, market research, and competitive analysis
Skills:
- Multitasking and problem-solving skills
- Negotiation and communication skills
- Team management skills
- Excellent communication and presentation skills
- Strong analytical skills with the ability to interpret data and market trends
Sales Performance: A track record of driving sales growth through effective marketing strategies
Brand Growth: The ability to build and maintain a strong brand presence in the market
Digital Engagement: Experience in managing digital marketing and social media campaigns to engage with customers and promote products
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