Digital Marketing Strategist

3 days ago


Muscat, Muscat, Oman canonical Full time
Senior Marketing Manager - Security & Compliance

Job Summary:

This role will be based remotely in the EMEA region.

  • Be responsible for go-to-market planning and execution for Canonical's range of security and compliance products.
  • Lead on content dissemination planning, campaign development, and planning for product launches.
  • You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey.
  • Conceiving and executing customer base communications and marketing programs to upsell and cross-sell into our large base of customers.
  • Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels.
  • Work with other teams to plan events, webinars, and support paid and social media promotion.
  • Create and publish content (online and print) in line with marketing plans to deliver on campaigns.
  • Monitoring the competitive landscape to define product positioning that differentiates.

Responsibilities:

  • Experience in a marketing function for enterprise IT products.
  • Passion for the cybersecurity industry and cybersecurity marketing.
  • Strong inter-personal management skills.
  • Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
  • Appetite to deliver strong results and innovation.
  • Growth mindset - someone who is not afraid to think big and take on risk.
  • Willingness to roll up their sleeves.
  • Exceptional verbal and written communication skills.
  • Ability to work and thrive in a self-starter, fast-paced, and changing environment.
  • Love for diverse work assignments and the opportunity to try new approaches.

What We Offer:

  • Fully remote working environment - we've been working remotely since 2004
  • Personal learning and development budget of 2000 USD per annum.
  • Annual compensation review.
  • Recognition rewards.
  • Annual holiday leave.
  • Employee Assistance Programme.
  • Opportunity to travel to new locations to meet colleagues at sprints.
  • Priority Pass for travel and travel upgrades for long haul company events.

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