Brand Marketing Specialist

4 days ago

Muscat, Muscat, Oman beBeeMarketing Full time 98,720 - 131,520

Job Overview:

This role focuses on developing and executing marketing strategies for various brands, ensuring synergy with overall group objectives. The ideal candidate will possess a strong background in marketing, with experience in the automotive sector and knowledge of market trends.

Key Responsibilities include:

  1. Developing multi-brand marketing strategies tailored to passenger vehicles, premium luxury cars, commercial trucks, and heavy equipment;
  2. Maintaining brand integrity while enhancing local market appeal;
  3. Designing and delivering integrated campaigns across digital, traditional, and experiential channels;
  4. Managing the group's digital presence and social media platforms;
  5. Planning and executing brand events, auto shows, and product launches;
  6. Conducting regular market studies and analyzing competitor activities;

The successful candidate will have a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with 8–10 years of marketing experience, preferably in the automotive sector. Proven track record of successful campaign management is essential.

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