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3 days ago
We're seeking a Digital Media Specialist to lead strategic media buying across top platforms including Google Ads, Meta (Facebook & Instagram), Snapchat, LinkedIn, and X.
Key Responsibilities:
- Plan, execute, and optimize paid media campaigns across Google, Meta, Snapchat, LinkedIn, and X.
- Create and present media plans aligned with business goals and target audience insights.
- Develop and test creative ad strategies to maximize ROI.
- Monitor performance and adjust targeting, bids, and creatives for continuous improvement.
Requirements:
- Proven experience managing paid campaigns on at least 4 of the following platforms: Google, Meta, Snapchat, LinkedIn, X.
- Strong skills in data-driven optimization and decision-making.
- Proficiency with platform-specific ad managers (e.g., Google Ads, Meta Ads Manager).
- Strong communication, reporting, and presentation skills.
Bonus Skills:
- Experience with conversion tracking and attribution setup (e.g., Google Tag Manager, Pixel, UTM, GA4).
- Familiarity with A/B testing and audience segmentation.
Benefits:
- Opportunity to work with leading regional and international brands.
- Exposure to the latest tools and platforms in digital advertising.
- A dynamic work environment with room for professional growth.
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