Category Strategy Manager

5 days ago


Muscat, Muscat, Oman ReThink Recruitment Full time

Company Overview:

ReThink Recruitment's client is a leading global food & beverages company, responsible for sales and marketing their own branded products in the MENA & Levant regions. Due to aggressive growth, they are seeking a Category Strategy Manager to develop winning strategies at point of purchase across channels and regions.

Job Description:

  • Design and deliver local trade activities to enhance business
  • Work closely with Marketing to localize central activities, meeting specific requirements for each region
  • Collaborate with General & Modern Trade managers to enable channel-specific planning and trade spending with maximum ROI
  • Develop locally relevant POS material to facilitate effective in-store communication

Key Accountabilities:

  1. Analyze customer-specific sales data to gain insights into customer performance
  2. Work closely with top customer sales teams & modern trade managers to design customer-specific plans based on customer insights
  3. Release customer insight updates based on monthly AC Nielsen retail audit
  4. Contribute to trade spend planning and tracking, working closely with Market Managers

Minimum Requirements:

  • University degree in Business administration or related field
  • 3-5 years of experience in Trade Marketing within an FMCG MNC
  • Track record of developing and executing category strategies
  • Experience managing trade budgets


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