SME Product Manager

3 days ago


Muscat, Muscat, Oman Ahli Bank Full time

About the Role

The SME Product Manager is responsible for developing and enhancing banking products tailored to meet the needs of Small to Medium-sized Enterprises (SMEs). This role focuses on driving sustainable growth, customer acquisition, and revenue generation through innovative product solutions.

Key Responsibilities

  • Product Development:
    • Develop and enhance SME banking products to meet customer needs and market trends.
    • Drive customer-led solutions, ensuring a strong value proposition and competitive product offerings.
    • Oversee the product lifecycle, including launching, monitoring, and upgrading products.
  • Sales & Business Growth:
    • Support sales teams in achieving SME banking growth targets through effective product positioning.
    • Ensure strong cross-selling of SME products to existing and potential customers.
    • Maintain effective collaboration with relevant business units to maximize sales opportunities.
  • Market Analysis & Strategy:
    • Analyze SME market trends, competitor offerings, and customer behavior to identify business opportunities.
    • Develop and implement SME segment strategies in alignment with the Retail Banking Strategy.
    • Work with insurance partners and external stakeholders to enhance product value.
  • Training & Support:
    • Conduct training programs for branch staff and sales teams to enhance their SME product knowledge.
    • Ensure continuous product support and sales enablement tools for frontline teams.
  • Customer Experience & Service Excellence:
    • Champion the delivery of seamless and trusted customer service to enhance retention and loyalty.
    • Define and improve SME product features and related processes to optimize customer experience.
    • Monitor marketing performance and suggest strategies for differentiation from competitors.
  • Process Innovation, Automation & Digitalization:
    • Drive continuous process improvement through innovative, automated, and digital solutions as required.
  • Business Control & Governance:
    • Ensure adherence to the bank's policies, regulatory requirements, and industry standards in all operational activities.
  • Self/People Development & Continuous Learning:
    • Continually update oneself through knowledge acquisition, on-the-job training, or project involvement; advocate and support others to do the same.


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