
Enterprise Marketing Strategist
2 days ago
Remote work opportunity in the EMEA region.
We are seeking an experienced marketing professional to lead our security and compliance marketing efforts.
Responsibilities:
- Develop and execute marketing strategies to promote Canonical's security and compliance products.
- Lead content creation, campaign development, and product launch planning.
- Create engaging messaging and positioning that highlights business value and resonates with target audiences.
- Design and execute customer base communications and marketing programs to upsell and cross-sell into our large customer base.
- Collaborate with demand generation teams to create and improve strategies that drive traffic to our content and optimize marketing funnels.
- Work with other teams to plan events, webinars, and support paid and social media promotion.
- Produce high-quality content (online and print) aligned with marketing plans to deliver on campaigns.
- Stay ahead of the competition to define product positioning that differentiates.
Qualifications:
- Experience in a marketing function for enterprise IT products.
- Passion for the cybersecurity industry and cybersecurity marketing.
- Strong leadership skills.
- Proven analytical skills to assess opportunities and make decisions on ROI/advantages of programs & investments.
- Drive for results and innovation.
- Ambitious and proactive approach.
- Excellent communication skills.
- Ability to thrive in a dynamic environment.
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