General Trade Sales Manager

3 days ago


Muscat, Muscat, Oman ReThink Recruitment Full time

Our client is a leading global FMCG company in the food & beverages category, responsible for sales and marketing their own branded products in all channels across the MENA & Levant regions.

Due to aggressive growth in the region, they are now looking to recruit a General Trade Sales Development Manager to be responsible for developing and leading the General Trade (Impulse, wholesale, new channels) strategy and development plans across Oman.

Key Accountabilities will include:

  1. Leading go to market strategy
  2. Own the route to market plan for Impulse, wholesale and new channels with possibility of Sub Distributor extensions
  3. Owning plans to win in store with impulse, wholesale and new channels
  4. Optimize journey plans in accordance with the route to market strategy
  5. Own the strategy for winning in wholesale
  6. Work closely with regional managers to optimize plans as per regional requirement
  7. Lead in-store plans to ensure complete dominance across stores
  8. Achievement of sales and in-store presence objectives
  9. Develop local tactical plans to support regional managers
  10. Own and track asset deployment and execution in close collaboration with regional managers
  11. Lead quarterly by region performance reviews to provide adequate by region support
  12. Monitor market conditions and competitive environment and make recommendations in order to capture new business opportunities

Minimum Requirements:

  1. University degree in Business administration or respective studies
  2. 5 years General Trade sales experience in an FMCG MNC
  3. Extensive experience in working with key regional retailers
  4. Experience in new business development
  5. Strong analytical thinking
  6. Team player & demonstrate leadership
  7. Strong written and oral communication skills and presentation skills
  8. Skilled in Microsoft Word, Excel and Power Point
  9. Well-structured, focused & setting clear priorities
  10. Ability to think strategically and creatively
  11. Fluent in English
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